Ahmed ragab

Lead product designer

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Project

Find Your Style & Personalized Design Flow – From Inspiration to Execution

Find Your Style & Personalized Design Flow – From Inspiration to Execution

industry
ecommerce
Turnaround
Company
Efreshli
Design team
Open project

Challenge:
Users struggled to define their preferred interior style, leading to uncertainty and lower conversion rates. Additionally, the manual booking process for consultations was inefficient and caused drop-offs.

Solution:

  • Developed an interactive style discovery journey, where users:
    • Selected their preferred color palette, room type, and inspirations to generate a personalized style quiz result
    • Provided budget, timeline, and furnishing needs to customize their design experience
    • Were seamlessly guided to an automated booking system (Calendly), replacing the previously manual and time-consuming process

Impact:

  • ✔ 50% increase in engagement with the style quiz, helping users feel more confident in their choices
  • ✔ 35% increase in consultation bookings by removing friction in scheduling
  • ✔ Successfully addressed a key drop-off point, leading to higher conversion rates

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More work

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Payment Gateway Dashboard – Empowering Merchants with Seamless Transactions

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Contact
linkedin/ragaboolyahmed7ragab10@gmail.com01126332627